I built a local SEO training course around keyword research and search volume. People were searching for help with SEO,...
Full Throttle SEO Case Studies
Local Dog Trainer
Challenge:
A Jacksonville dog training business needed SEO guidance to connect its owner-written content with relevant local searches and establish tracking to measure results.
Results:
During a 90-day reporting period following website and SEO improvements:
- 1,464 organic search sessions
- 25 lead events attributed to organic search
- 90 AI Assistant sessions and 4 lead events, with referrals including ChatGPT and Gemini
DTC Tools
Challenge:
Client wanted to increase revenue through their website vs their Amazon listings.
Results:
- 200+% increase in organic revenue
- 130+% increase in organic search sessions
- 50+% increase in top 10 keyword rankings
Parts Ecomm
Challenge:
A new, relatively unknown U.S Brand needed to grow brand awareness and revenue.
Results:
- 700+% increase in organic revenue
- 600+% increase in conversion rates from organic traffic
- 1.5+% increase in top 10 keyword rankings
Local Law Firm
Challenge:
A local law firm struggling with low search visibility, not attracting qualified local leads.
Results:
- 200% increase in keywords ranking within the top 20 positions
- 650+% increase in organic search sessions (over a 9-month period)
- 400% increase in key conversion events (form submissions)
Health Care Industry
Challenge:
A local medical practice sought to improve their online presence without relying on aggressive marketing tactics. The goal was to drive more local leads through SEO while maintaining healthy relationships within the medical community.
Results:
- 1,200%+ increase in top 20 keyword rankings
- 1,000%+ increase in new users from organic traffic
- 1,400%+ increase in goal completions from organic traffic
- Client estimated more than 60% conversion rate from contact form submissions
Auto Parts Ecomm
Revenue from Organic Traffic:
Increased by 130+% YoY from organic sources.Conversion Rates:
Saw a 9% increase from organic traffic.
Auto Business
- Challenge: Addressing technical SEO issues, improving website content, and targeting relevant search queries to increase visibility and organic traffic.
- Results:
- 45% Increase in Total Ranking Keywords
- 40% Increase in Organic Sessions in 6 months
- Top Landing Page Success for New Landing Page
Professional Financial Firm
Challenge:
A high-value local financial advisory firm needed to compete with national brokerage houses that dominated search results. The core challenge was implementing a comprehensive E-E-A-T (Expertise, Experience, Authority, and Trust) and targeted off-page strategy to establish the firm’s partners as local thought leaders and secure first-page rankings for critical, high-value service keywords.
Results:
5-point increase in Domain Rating (DR) over 12 months
Secured 12 high-quality, relevant local backlinks
40% increase in organic traffic
Regional Service Area Business
Challenge:
A locally-owned home services provider was only ranking effectively in its main city, failing to capture high-quality leads across 14 surrounding target towns due to intense local competition and a lack of specific digital relevance in the wider region. The goal was to establish distinct local authority and generate qualified leads in all 15 service areas.
Results:
- 250% increase in impressions for non-branded, geo-specific search terms
- Generated a 5x increase in qualified lead volume
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