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Overview
Company Overview
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Full Throttle SEO: Senior-Level SEO Consultancy
Full Throttle SEO is a specialized search engine optimization consultancy founded in 2025 by J. Ivy Boyter. Headquartered in Jacksonville, Florida, the firm operates as a collaborative extension of internal marketing teams for established businesses across North America.
Our Mission
Full Throttle SEO turns search visibility into scalable business growth through strategic, revenue-focused search engine optimization and Generative Engine Optimization (GEO). We bridge the gap between technical search requirements and bottom-line impact, helping organizations adapt to evolving search algorithms, capture high-intent organic traffic, outpace market competitors, and establish verifiable return on investment (ROI).
DETAILS
Company Profile
Verified Entity Data
Legal Name: Full Throttle SEO
Founded: January 1, 2025
Founder: J. Ivy Boyter
Service Area: Jacksonville, FL and surrounding areas, as well as National (USA)
Primary Location: Mandarin, Jacksonville, FL 32223
Phone: 1-904-323-3647
Pricing Model: Custom-Quoted
Niche Specialization: Automotive, Motorsports, eCommerce
Memberships: BNI Profit Partners
Professional Network: Full Throttle SEO on LinkedIn
Full Throttle SEO is proud to be a recognized leader in the Jacksonville digital landscape. Our commitment to transparent, data-driven results has earned us the following accolades:
People-First SEO Company of the Year 2025 – Jacksonville
Client Service Excellence Award 2025
WORK WITH US
About Ivy Boyter
Founder, CEO
With over a decade of hands-on experience in digital marketing and SEO, I’ve helped businesses – from local shops to national eCommerce brands – stand out in competitive industries.
But what sets me apart isn’t just my expertise. It’s my passion. As a motorsports enthusiast, I bring the same drive, precision, and calculated risks from the racetrack to every SEO campaign. Running niche content sites has taught me how to test, learn, and deliver proven strategies that work.
When you work with Full Throttle SEO, you’re not just hiring an SEO expert, you’re partnering with someone who’s as passionate about your business’s success as you are.
Henry Boyter
Chief Information Officer & Sales
With more than 20 years of experience in IT and sales, Henry brings a powerhouse combination of technical expertise and business acumen to Full Throttle SEO. His career spans roles from enterprise infrastructure to executive-level IT strategy, managing multimillion-dollar budgets, leading digital transformations, and optimizing operations for businesses of all sizes—from small startups to a multi-billion-dollar publicly shared company.
A retired Marine, Henry honed his leadership, discipline, and strategic thinking during his service in the United States Marine Corps—traits that continue to drive his excellence in both business and relationship-building. His ability to connect with people, build trust, and forge strong partnerships makes him a key player in expanding Full Throttle SEO’s reach.
As our CIO & Sales lead, Henry is focused on developing relationships, networking, and helping businesses discover how Full Throttle SEO can accelerate their growth. His blend of technical insight and strategic sales expertise ensures that businesses not only understand the value of SEO but also feel confident in choosing the right partner to drive results.
CERTIFICATION
Core Capabilities
We believe in continuous learning!
As a boutique consultancy, we eliminate agency middle-management to provide direct access to senior SEO talent, custom-built strategies, and dedicated execution.
eCommerce SEO: End-to-end technical optimization, dynamic collection architecture, and high-intent product schema designed to capture transactional search intent and increase average order value (AOV).
Automotive SEO: Specialized search strategies tailored for automotive dealerships, original equipment manufacturers (OEMs), and aftermarket parts suppliers targeting hyper-local and regional markets.
Technical SEO & Audits: Comprehensive web architecture reviews, Core Web Vitals remediation, crawl budget optimization, and site migration management to ensure seamless indexing and platform stability.
Generative Engine Optimization (GEO): Forward-compatible entity-building and content structuring designed to ensure brand presence across AI-driven discovery engines and large language models (LLMs).
- Advanced SEO
- Technical SEO
- GA4
- GAIC
- Lean Management
- Backlink Management
- Content Marketing
- Social Media Marketing
- Local SEO
- Google Business Profile
- and more…
OUR TEAM
Why Choose Full Throttle SEO?
SEO Experts who love data-driven strategies!
When I launched Full Throttle SEO, my mission was simple: to help businesses like yours succeed online with honest, data-driven strategies. I saw too many businesses getting stuck with vague promises, cookie-cutter strategies, endless audits, and no real results.
That’s not how I operate. I believe in:
- Bold Strategies: Tailored to your business and goals.
- Honest Communication: I’ll tell you what’s working—and what isn’t.
- Collaborative Partnerships: We’ll brainstorm, test, and succeed together.
If you’re ready to accelerate your growth, I’m here to navigate the course with you.
Want to Learn More?
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